‘Google My Business’, ‘Google Places for Business’, and ‘Google+ Pages Dashboard’ – What’s the difference?
If you previously used Google Places for Business or Google+ Pages dashboard to manage your business information, you’ve likely noticed that your account has been automatically upgraded to Google My Business dashboard. Google My Business makes it simpler than ever to make sure your local business information can be easily found across Google, including on Google Maps, Google Search, and Google+. Best of all it’s free to set up!
Why Use Google My Business?
Google My Business is the fast and easy way for businesses and organizations to manage their online presence with Google. Using the Google My Business dashboard, you’ll now be able to:
- Maintain up-to-date business information on Google
- Build loyal customers using a Google+ page. Followers of the page for your business can show appreciation and give feedback with posts and reviews, and use the +1 button to endorse products and services on Google+, Google Search, Maps or on ads.
- Track engagement with insights for Google+ pages and posts
- See information on your related Google Analytics account and YouTube channels
- Seamlessly create and track performance of AdWords Express campaigns
Businesses with physical location or servicing local geographies get additional benefits. Once you verify your business on Google My Business, you’ll be able to:
- Help get your business found on Google. Google can use the business information you provide in local search results.
- Read and respond to reviews from your customers
- Get insights on how customers searched for your business, and where they’re coming from
Do I need Google My Business if I already have a website?
Google My Business complements your existing website by giving your business a public identity and presence on Google. The information you provide about your business can appear on Google Search, Maps and Google+.
How do I sign up for Google My Business?
If you do not have a Google Places or Google+ account click the “Get on Google” button at the top of the Google My Business page, and follow the steps to add your business information to Google. Please note that any edits will not appear on Google until you verify your business.
If you are currently running Google Analytics on your website, we recommend you use the same Google account to setup Google My Business.
To view more information on Google My Business please visit the Google My Business Help Centre.